Google Shopping’s New Feed Features
AI‑driven feeds reward accuracy, completeness, and freshness. Treat your feed as a marketing asset, not a spreadsheet chore.
Winning the feed
- Max attributes coverage
- Real‑time price & availability
- Promotions/annotations
30‑day playbook
- Audit top SKUs
- Fix disapprovals
- Test promotions
KPIs
- Impression share
- Click share
- Item‑level CVR