Whats New

Omnichannel Attribution Advances
Finally connecting the dots across ads, social, email, web, and stores lets teams fund the moments that truly move revenue.
Omnichannel Attribution Advances
Finally connecting the dots across ads, social, email, web, and stores lets teams fund the moments that truly move revenue.

AI-Driven Dynamic Pricing Models
Real‑time price optimization balances margin with fairness. Done well, it manages demand, moves inventory, and protects brand trust.
AI-Driven Dynamic Pricing Models
Real‑time price optimization balances margin with fairness. Done well, it manages demand, moves inventory, and protects brand trust.

Retail Media Networks
Retailers now sell attention alongside products. With high‑intent audiences, these channels can deliver exceptional ROAS—if you avoid fragmentation traps.
Retail Media Networks
Retailers now sell attention alongside products. With high‑intent audiences, these channels can deliver exceptional ROAS—if you avoid fragmentation traps.

Cookieless Future & First-Party Data Strategies
As third‑party identifiers fade, durable growth depends on transparent, permission‑based data relationships.
Cookieless Future & First-Party Data Strategies
As third‑party identifiers fade, durable growth depends on transparent, permission‑based data relationships.

Walmart & Target Online Expansion
Large retailers are fusing store networks with ecommerce to shrink delivery windows and raise expectations for everyone.
Walmart & Target Online Expansion
Large retailers are fusing store networks with ecommerce to shrink delivery windows and raise expectations for everyone.

The Rise of Niche Marketplaces
Curation beats clutter. Specialist marketplaces win on trust, depth, and community alignment.
The Rise of Niche Marketplaces
Curation beats clutter. Specialist marketplaces win on trust, depth, and community alignment.